Two Slashes

Before I begin, I just wanted to thank everyone involved in my sudden spike in traffic over the past few days as the result of that “pci32b.exe” article; it’s still up for anyone who doesn’t know what I’m talking about, but it’s responsible for tripling my 24-hour unique visit numbers.  Go figure.

Thanks to (as usual) my habitual Digg surfing, I came across a rant describing why Asus, the PC manufacturer (also known as ASUSTEK) is the most hated company in all of the PC industry.

Before I even get started with what I really want to say, I just want to play devil’s advocate for a second and point out that the EEE PC did probably just make an impact in the way future devices are going to be developed?  And hey, I’m game for a laptop with no moving parts.

Anyway, I find it interesting that someone could call such an out-of-the-way company the “most hated” corporation in the entire computing industry.  For sure, there are plenty of more worthy candidates (did I hear “Microsoft”?), and at the least more popular and well-known ones.  How can you claim the public hates a company that has very little brand recognition; if I walk up to any typical consumer and ask them to name me all the brands of PC they can think of, I guarantee that among them small brands like Asus and Falcon Northwest are not going to be on that list.  The list they give me might list Apple, HP/Compaq, Dell, and perhaps Gateway or Alienware (you’d be surprised how many know about Alienware but not FN or other “gaming-specialty” companies, but I digress).  In short, you can’t claim a company is hated simply because it changes the way things are developed.

Okay, so Asus got to market with something before several other manufacturers did.  But let’s time travel back to when the iPod was introduced.  The audio player was a new market back then too, no?  And Apple came out, showed off a device with a scroll wheel and the “Apple-intuitive” interface (*cough*Creative*cough*) , and after that every media player to follow had to be based on a menu system.  It’s just another drop in the bucket, and there’s plenty of time to change things.

Sure, iPod may still be around and going strong, but it also has the name recognition behind it to carry it in the first place; Asus, on the other hand, has a strong but belittled following of people, and without the proper advertisement and word-of-mouth, they’re going to stay that way - paving the road for bigger behemoths like Dell and Apple to do as they want with the market.  I’d like to slightly sidestep here for a moment to point out that when the EEE first started shipping from sites like Newegg, it wasn’t CNN broadcasting news about the people who got too many in their shipment; it was aggregated along the usual “geek” channels like Digg and Slashdot from originators like Engadget and Gizmodo - never once did I see a mention of it on “mainstream” news.

In truth, Apple isn’t all that concerned because they’ll do what they do, and the masses will respond. But poor Dell. That company’s flash-based mini-laptop will probably cost five times as much as the ASUS. It will be 10% better and 500% more expensive than the ASUS Eee PC. Good luck with that, Dell!

This excerpt in particular irks me, because it’s inaccurate.  As of late, I’ve thought Dell to be a very affordable solution, at least for the lower-to-mid-range systems.  As long as they can continue in this path, the Dell offering would be very affordable indeed, not to mention the support offerings would far outstrip those of the foreign “invader”(’invader’ is too strong a word here, but it’s close to what I mean).  Sure, you can go to Walmart and pick up one of those extremely cheap offbrand PCs they have, but they’re from a brand that (again) has no consumer recognition and that is going to be picked up by someone with a bit of know-how that realizes parts are parts are parts.

Not to mention, there’s the reverse side of the coin here too:  Yes, Asus was first-to-market.  Yes, Asus is also currently the only person offering such a slim laptop on the market.  Yes, they have a device that has geeks who know about it twitching and itching to get their hands on one.  No, the average consumer doesn’t know about it.  And that’s good, in a way.  Not only can Apple, or Dell, or any of those other companies put something out, but they can spin their advertisements to point out some random flaw in the Asus design…it wouldn’t matter what it was; it could be something as trivial as the location of a USB port.  But by pointing out the mistake, they make themselves look like the better machine…and what do people do in that scenario?  Look at the two, and pick the one that works better, not only in this case because the (potentially) “invisible” problem is missing in the name-brand version, but because it’s name-brand.

So all I’ve done to this point is rebuke the “most hated” part of the article in question.  Asus is indeed not the most hated in the industry.  Some clarification would qualify the headline (i.e. “Most Hated by Computer Industry Corporations”), but it doesn’t work as it’s written.

And this is going to sound like a flipover from everything else I just said, but I do believe that Asus is underestimated.  Their machines (at least, what experience I’ve had with them) are functional, and by slipping into a new market niche ahead of everyone else, they’ve lined themselves up to be the brainchild behind the R&D in this new category of devices.  It doesn’t take a million PCs sold to make a statement about what features people want; in a way, Asus is better-suited to handle this because of their smaller size - they make the development jump adding new features, and the bigger corporations tack it into their later models in a monkey-see, monkey-do approach.  It’s win-win, and it’s competitive marketing.

And by the way, I’ll just admit it…I was rather waiting to get my hands on a Foleo.

Tech support. Not one of the happier places for a geek of any kind to work, considering the fact that most people call up with a very poor attitude and about as much patience as a bull, and the dread of every consumer, knowledgeable or not, for fear of long hold times and the chance of getting someone who’s already irritated or has about a day and a half of total experience, mostly in topics unrelated to the product at hand.

When something happens, they’re your second stop, right after a more knowledgeable friend. We all know someone we can turn to for help with this or that (or perhaps you’re the person everyone turns to), and everything seems to work out in turn. But when they fail, the next stop is a bit of wasted time on the phone.

You’re probably wondering where I’m going with this, but if you’re going to know what I’m ranting about, you need a little backstory. So here goes…

(continue reading…)

Of course, it’s that time of the year. All the graduated high school seniors are busy picking up things they think they’ll need at their college of choice.

Now, you’re probably wondering what I have to do with this. It’s simple…I’m the local geek, so everyone flocks to me for suggestions on PCs. And as usual, everyone wants the best machine available on the oh-so-great college-bound budget.

So I figured I’d take some of the real-world examples I’ve run into and throw them into a post full of suggestions. Take heed; most of these will probably pertain for at least a few years down the road.

So, without further ado, I present my “two slashes”…

1. The biggest tip, and consequently numero uno, is to avoid overbuying. As a student, I understand that you’re going to want to use a machine for more than just research papers, but there are limits. Remember that this will have limited usefulness in the long run, and most machines have a lifespan of between three and five years. Yes, it’ll run longer, but by that time you’re going to be hard-pressed to be able to do anything with it. If you can get away with a slower CPU, less RAM, and ten GB less hard drive space, do it.
2. When in doubt, ask. No, not the salesperson. Someone with experience. Like me. Alright, maybe someone you know more personally (if you know anyone like that), but it’s always better to get a seasoned opinion.
3. AVOID APPLE. Yes, I just put a shotgun to the heads of countless Apple fanatics, and I’m probably going to be bludgeoned the next time I step outside. No, I don’t care. Reasoning: For the same price as the lowest build of MacBook, I can have a better-specced notebook machine for $799. Yeah, bigger screen, better hard drive, full burner, and everything. And, thanks to the power of OSx86, I could have my cake and eat it too. Apple’s customer support is alright (if you don’t mind waiting in lines at the Geek Bar at the local Apple Store), and you do have Parallels and Boot Camp at this point. But why not take the extra $200 and buy yourself a nice minifridge or something instead. If you want a white laptop that bad, there’s a $5 can of spray paint at the hardware store you can use. Just make sure to do it right.
4. It might be wise to spring for both a portable and desktop machine. Having the all-mighty notebook is nice…but if it breaks you’re going to be S.O.L. until you can get it replaced. If at all possible, it’s probably wisest for you to split the budget and do both a desktop and laptop setup. If you do it right, you can sync the two up filewise, so you don’t lose anything. And hell, if you’re trying to look for a gaming laptop, it will be a lot better to get the cheapest non-gaming, school-work-only laptop you can get and trick out a desktop instead. (Believe me, touchpad Unreal Tournament matches are not the best way to play.)
5. The frills usually aren’t worth it. I don’t care if you’re getting a free mousepad with every $300 you spend. I’ve heard several firsthand accounts of people getting talked into turning a sub-$1000 laptop into a $4000 cash cow. Follow along with the bullet below, and take advantage of everything you can to get what you need, but don’t spend a penny on useless extras like a photo printer or MP3 player dock for a player you don’t own unless it pertains to you or what you’ll be using with the PC.
6. SHOP AROUND. I can’t tell you how many times I myself have slapped myself for not doing this, but believe me, it’s worth the hassle. If you can hunt around and find a cheaper price, do it. Especially if you’ve got your mind set on a model, and the price is just a tad too high. Take advantage of price matching, free/reduced-cost shipping, and anything else that might help you get what you want for the cheapest price. Remember, you’re trying to save the money for other parts of your education, not get your wallet gouged. (I’d also say lie/cheat/steal here, but not only am I talking about things legitimately, it would be against my morals to encourage you to go around thieving. If you’re thinking it…get it out of your head.)
7. Built-in Wi-Fi (on a notebook) is a must. At this point, anything without a Wi-Fi card is a poor notebook indeed. There are just too many free hotspots available.
8. If you just can’t afford it new, go (gently) used. Inevitably, there’s going to be someone who just can’t afford the shiniest, even if it’s $200. In that case, turn to sites like eBay and Craigslist and see what people there can offer you. Remember to watch the cost though; if you aren’t paying attention, the used system is going to cost you more to purchase and maintain than something new. Work with the sellers, see what sacrifices the both of you can make. Some sellers will be more flexible than others, while others will be as rigid as the Sears Tower and not give you any leeway, so use your head.
9. Extended warranties are not always the best warranties. That’s how the majority of companies make money. And again, consider the average lifespan (3-5 years) and the progression of technology. If you’re clumsy to no end, sure, I’d recommend it simply because you might trip up the stairs while holding your laptop with one hand and a book in the other because you lost your balance. If you’re at least semi-protective of your belongings, you’ll be just fine.
10. Compare retail stores against well-known online stores. Yes, just because you got a deal at Best Buy means you got a deal at Best Buy. Check all of the competition and see what you can do. (Yes, this ties with #6.) A most-certainly-incomplete list of places to check:
    • Best Buy
    • Circuit City
    • Outpost/Fry’s Electronics
    • Staples
    • Office Depot
    • Office Max
    • TigerDirect
    • Newegg
    • Manufacturer’s websites (Dell, HP/Compaq, Toshiba, Apple, IBM/Lenovo, etc.)
    • Any Mom-and-Pop shops in your area
11. If after all this, you’re going to be using a system you already have, at least reformat it and reinstall the operating system.

I’d normally get into a discussion at this point about the best operating system for you (Windows, Linux, BSD, OS X, OS/2…), but that’s a no-brainer, as for most people it’s going to be Windows out of sheer compatibility and (to be greedy and personal) because I write software for it. If you’ve already gone too far and got something made by a company whose name and logo bear resemblance to fruit, go with Parallels and Boot Camp as I discussed back up there. If you’re an intrepid explorer, dual or triple boot Windows, OS X, and some flavor of Linux (I’m preferential to Ubuntu and Kubuntu myself.). Have fun with it, especially if you can find ways to use it to reduce your cost. I’ll add this though. Unless you’re buying new and it comes with it, there’s very little reason to get Windows Vista, and for your sake you’ll probably be better with Windows XP for the moment. This recommendation will probably change in about a year or two, but for the moment and with a look at the current outlook and available software, it’s the best (read: safest) option as far as I’m concerned.

(And for those of you who think I was paid to write this or something…I wasn’t. This is all straight from the horse’s mouth, prompted by the countless questions I’ve been asked, and written with no more bias than I usually have. )